Rank higher in search. Appear in AI answers. I audit and implement the changes that make your content impossible for Google - and AI engines - to ignore.
The problem
Search has changed dramatically. It's no longer just about keywords. Google's algorithm now evaluates expertise, trustworthiness, and user experience. Meanwhile, AI tools like ChatGPT and Perplexity are citing sources - and most businesses aren't set up to be one of them.
That's where Answer Engine Optimisation (AEO) comes in. I help you structure your content so both traditional search engines and AI models understand, trust, and surface your work.
The audit covers
Site speed, crawlability, indexing, Core Web Vitals, schema markup
Title tags, meta descriptions, heading structure, keyword alignment
FAQ schema, structured data, E-E-A-T signals, AI citation potential
Topic coverage, backlink profile, internal linking, competitor gaps
What we examine
Why AEO matters now
Millions of searches now happen inside ChatGPT, Perplexity, Google's AI Overviews, and other AI tools. These tools pull from websites - and they have clear preferences for how content is structured.
Google's AI answers now appear above organic results. Optimised pages get cited and seen even without a click.
These tools cite sources directly. Well-structured, authoritative content earns those citations.
Questions phrased naturally need concise, direct answers - which is exactly what AEO prepares your content for.
Packages
Get an audit
Get in touch and I'll share the top 3 issues I spot before we even start.
hello@melbishopmarketing.com